By Livia Peterson
Today, Milwaukee Film revealed an exciting campaign inviting us to “look for more” at the 2019 Milwaukee Film Festival. The Milwaukee based artist Whitney Salgado was inspired by dreams, nature, and surrealism. The campaign reflects the growth beyond the annual film festival, as the organization operates the Oriental Theatre (2230 North Farwell Avenue in the Upper East Side).
Milwaukee Film’s marketing director Karina Henderson expressed in a press release, “Whether our audience sees one film or 100, we want them to let the Milwaukee Film Festival be an immersive experience. Every movie, every panel, and every party create an opportunity for discovery – about film, about yourself, and about our community.” Furthermore, she added, “Come to the Festival to be entertained, but don’t leave until you’ve looked for more.”
Film festivals allow us to reunite under one roof and enjoy the presented film. Nothing surpasses a full theatre in the Oriental Theatre’s main house, as it’s truly magical. With that said, look beyond the film and ponder our existence and more.